<a href="$SOURCE_URL$" class="a-btn">
  <span class="a-btn-symbol">Z</span>
  <span class="a-btn-text">Скачать</span>  
  <span class="a-btn-slide-text">$ENTRY_TITLE$</span>
  <span class="a-btn-slide-icon"></span>
  </a><br>

@font-face{
  font-family: 'WebSymbolsRegular';
  src: url('http://stock-exchange.ucoz.com/websymbols/websymbols-regular-webfont.eot');
  src: url('http://stock-exchange.ucoz.com/websymbols/websymbols-regular-webfont.eot?#iefix') format('embedded-opentype'),
  url('http://stock-exchange.ucoz.com/websymbols/websymbols-regular-webfont.woff') format('woff'),
  url('http://stock-exchange.ucoz.com/websymbols/websymbols-regular-webfont.ttf') format('truetype'),
  url('http://stock-exchange.ucoz.com/websymbols/websymbols-regular-webfont.svg#WebSymbolsRegular') format('svg');
  font-weight: normal;
  font-style: normal;
}
.a-btn{
  -webkit-border-radius:50px;
  -moz-border-radius:50px;
  border-radius:50px;
  padding:10px 30px 10px 70px;
  position:relative;
  float:left;
  display:block;
  overflow:hidden;
  margin:10px;
  background:#fff;
  background:-webkit-gradient(linear,left top,left bottom,color-stop(rgba(255,255,255,1),0),color-stop(rgba(246,246,246,1),0.74),color-stop(rgba(237,237,237,1),1));
  background:-webkit-linear-gradient(top, rgba(255,255,255,1) 0%, rgba(246,246,246,1) 74%, rgba(237,237,237,1) 100%);
  background:-moz-linear-gradient(top, rgba(255,255,255,1) 0%, rgba(246,246,246,1) 74%, rgba(237,237,237,1) 100%);
  background:-o-linear-gradient(top, rgba(255,255,255,1) 0%, rgba(246,246,246,1) 74%, rgba(237,237,237,1) 100%);
  background:linear-gradient(top, rgba(255,255,255,1) 0%, rgba(246,246,246,1) 74%, rgba(237,237,237,1) 100%);
  filter:progid:DXImageTransform.Microsoft.gradient( startColorstr='#ffffff', endColorstr='#ededed',GradientType=0 );
  -webkit-box-shadow:0px 0px 7px rgba(0,0,0,0.2), 0px 0px 0px 1px rgba(188,188,188,0.1);
  -moz-box-shadow:0px 0px 7px rgba(0,0,0,0.2), 0px 0px 0px 1px rgba(188,188,188,0.1);
  box-shadow:0px 0px 7px rgba(0,0,0,0.2), 0px 0px 0px 1px rgba(188,188,188,0.1);
  -webkit-transition:box-shadow 0.3s ease-in-out;
  -moz-transition:box-shadow 0.3s ease-in-out;
  -o-transition:box-shadow 0.3s ease-in-out;
  transition:box-shadow 0.3s ease-in-out;
}
.a-btn-symbol{
  font-family:'WebSymbolsRegular', cursive;
  color:#555;
  font-size:20px;
  text-shadow:1px 1px 2px rgba(255,255,255,0.5);
  position:absolute;
  left:20px;
  line-height:32px;
  -webkit-transition:opacity 0.3s ease-in-out;
  -moz-transition:opacity 0.3s ease-in-out;
  -o-transition:opacity 0.3s ease-in-out;
  transition:opacity 0.3s ease-in-out;
}
.a-btn-text{
  font-size:20px;
  color:#d7565b;
  line-height:16px;
  font-weight:bold;
  font-family:"Myriad Pro", "Trebuchet MS", sans-serif;
  text-shadow:1px 1px 2px rgba(255,255,255,0.5);
  display:block;
}
.a-btn-slide-text{
  font-family:Arial, sans-serif;
  font-size:10px;
  letter-spacing:1px;
  text-transform:uppercase;
  color:#555;
  text-shadow:0px 1px 1px rgba(255,255,255,0.9);
}
.a-btn-slide-icon{
  position:absolute;
  top:-30px;
  width:22px;
  height:22px;
  background:transparent url(http://stock-exchange.ucoz.com/bbcodes/arrow_down_black.png) no-repeat top left;
  left:20px;
  opacity:0.4;
}
.a-btn:hover{
  background:#fff;
  -webkit-box-shadow:0px 0px 9px rgba(0,0,0,0.4), 0px 0px 0px 1px rgba(188,188,188,0.1);
  -moz-box-shadow:0px 0px 9px rgba(0,0,0,0.4), 0px 0px 0px 1px rgba(188,188,188,0.1);
  box-shadow:0px 0px 9px rgba(0,0,0,0.4), 0px 0px 0px 1px rgba(188,188,188,0.1);
}
.a-btn:hover .a-btn-symbol{
  opacity:0;
}
.a-btn:hover .a-btn-slide-icon{
  -webkit-animation:slideDown 0.9s linear infinite;
  -moz-animation:slideDown 0.9s linear infinite;
  animation:slideDown 0.9s linear infinite;
}
.a-btn:active{
  background:#d7565b;
  -webkit-box-shadow:0px 2px 2px rgba(0,0,0,0.6) inset, 0px 0px 0px 1px rgba(188,188,188,0.1);
  -moz-box-shadow:0px 2px 2px rgba(0,0,0,0.6) inset, 0px 0px 0px 1px rgba(188,188,188,0.1);
  box-shadow:0px 2px 2px rgba(0,0,0,0.6) inset, 0px 0px 0px 1px rgba(188,188,188,0.1);
}
.a-btn:active .a-btn-text{
  color:#fff;
  text-shadow:0px 1px 1px rgba(0,0,0,0.3);
}
.a-btn:active .a-btn-slide-text{
  color:rgba(0,0,0,0.4);
  text-shadow:none;
}
@keyframes slideDown{
  0% { top: -30px; }
  100% { top: 80px;}
}
@-webkit-keyframes slideDown{
  0% { top: -30px; }
  100% { top: 80px;}
}
@-moz-keyframes slideDown{
  0% { top: -30px; }
  100% { top: 80px;}
}

<a href="$SOURCE_URL$" class="a-btn">